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Post by bigkeev on Jun 8, 2017 14:00:27 GMT
It seems to me that a point is being missed here. If the name change rumours, and lets all please remember that they are still that at this point, are to be believed. Then in that scenario, however misguided it might be, Marwan and his staff feel that they are already flogging a dead horse and are no longer willing to devote time, effort or money to further promote the club in its current guise (No point rehashing whether they have done enough or anything at this point). Especially if, and again however misguided it might be, they feel that the prospect of a name change would result in the crowds and commercial response they are looking for. In that scenario however unfair it might be, the onus is 100% on the supporters of the club to prove him wrong, and this can only really be done on the terraces with sheer numbers. There is no longer any point in arguing the hypothetical merits of rebranding, they couldnt be proved one way or the other until it took place, therefore the only recourse is to try everything possible to try and prevent it happening in the first place. The only way that will be done is if the crowds improve. I have no issue with anyone who has decided that they have already done enough, and are no longer willing to do what they would consider to be the clubs work for them, however i believe that if that is the case then a rebranding is inevitable. I for one will do everything i can to promote my club whilst they still exist as is anyone who decides to throw in the towel at this point however justified they feel is adding another nail to the coffin.
Rage against the dying of the light, and all that.....
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Post by Deleted on Jun 8, 2017 15:14:21 GMT
It seems to me that a point is being missed here. If the name change rumours, and lets all please remember that they are still that at this point, are to be believed. Then in that scenario, however misguided it might be, Marwan and his staff feel that they are already flogging a dead horse and are no longer willing to devote time, effort or money to further promote the club in its current guise (No point rehashing whether they have done enough or anything at this point). Especially if, and again however misguided it might be, they feel that the prospect of a name change would result in the crowds and commercial response they are looking for. In that scenario however unfair it might be, the onus is 100% on the supporters of the club to prove him wrong, and this can only really be done on the terraces with sheer numbers. There is no longer any point in arguing the hypothetical merits of rebranding, they couldnt be proved one way or the other until it took place, therefore the only recourse is to try everything possible to try and prevent it happening in the first place. The only way that will be done is if the crowds improve. I have no issue with anyone who has decided that they have already done enough, and are no longer willing to do what they would consider to be the clubs work for them, however i believe that if that is the case then a rebranding is inevitable. I for one will do everything i can to promote my club whilst they still exist as is anyone who decides to throw in the towel at this point however justified they feel is adding another nail to the coffin. Rage against the dying of the light, and all that..... This is more or less what I was trying to say at the start of this thread. You've put it across better then I did though. Good post.
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Post by JJR on Jun 8, 2017 15:23:34 GMT
Whilst we all rant about the crowds and some about the name change (which I think is just a ruse to get the local authority on board) and me about the pathetic supposed marketing non strategy that's been published in outline (well just a statement of what we already know) but I think there are some other factors that must be taken into account and which should be raised with the RL before next seasons fixtures are published
1. We are scheduled to play 6 games in 25 days, of this 4 are at home......too much rugby. Normally play 4 in 31, 2 home 2 away 2. The club tried to get a regular time for footy but a no of fixtures, about 6, clashed with MU 3. We are more successful and appear on Sky more, the next 2 matches for example. We're having to play again on a Thursday so the Hull match had to change 4. We do not play regularly home and away but matches matches are bunched . Just now 2 home matches on the bounce again then a home cup tie 5. At the beginning of the season we always get a home derby type match on tv 6. We've had to change at quite short notice the dates of some games and some played Saturday or Thursday, never in the original plan
There are, I'm sure, more fixture points that could be raised by others I'm sure also the numbers people amongst us can put more meat on the bone
The point is that if we start to plan, with the RL and maybe Sky our fixture list for next year early enough then we can perhaps get the Club aligned to the marketplace better. I think if we can get the numbers behind this IB and MK have a case to put to the RL now, before it's too late for next year. After all if Huddersfield can postpone a game because of that famous European cup winning club Huddersfield Town then surely, in the planning stage, we must have a case for not clashing with the lowly MU and MC!
I think this is a very positive point to put to the club. If any f us we're planning a series of events we would plan them to take place at the best time possible. A little bit of marketing strategy!
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Post by salfordredforever on Jun 8, 2017 15:36:34 GMT
I`m sick to death as a lot are on here about the club slagging supporters off and visa versa...it clearly doesn't help and I tend to agree with the majority of statements on here from true fans. The marketing from the club is non existant and without `selling` the product to the fans then there will not be any buyers. I have just got back from the club having purchased 3 tickets for tomorrows game. 1 adult and two children £40. Then I have to feed em, make sure there watered and everything else that goes with it. I have harped on re cost against the product offered and yes Salford are playing some excellent rugby, but sometimes you just cannot justify the overall cost.
Market the product, reduce the cost both to season ticket holders and extend some of the bonuses. Season ticket holders can bring a friend free, U 16 or students can go free.
Surely a better atmosphere and more bums on seats pays dividends...more shirts bought, more drinks, burgers, pies booze etc etc and some may continue to come even when the offers are not on the table. I know everyone has harped on re well we have to compete with footie etc, but come on this is two way. A lot of fans do a lot and I see them regularly walking up Chorley Road at Swinton placing posters in windows. The crowd was increased for the Catalans tickets...why, cos there were free tickets and some who wished to donate to the charity etc and the West stand and the faithfully were rocking. Atmosphere intimidates the opposition, just like we were against Wakey due to low volume on the terraces, however at Wigan, Widnes and Warrington it was right up there with the best supported away teams and the noises, singing was fab. It can be done and there are fans out there, but I`m quite sure the majority who stay away is a cost issue. I travel in from Leigh and have no issues with parking or getting away from the ground afterwards, so those excuses just don't wash with me but what I will moan about is the lack of marketing and the armchair supporter. Mr Blease, ive not seen you on Chorley Road handing out posters and do you pay for your tickets...nope! I am a RED DEVIL...a SALFORD RED DEVIL and have been supporting for 50 yrs and I`m not going to go down without a fight. I`m not against the club, I love the club and I love Salford (as many on here) and I will try and continue to spread the word. Success brings success and supporters, you cant run before you can walk so keep plugging away and like others have mentioned be patient and lets get to Wembley which will bring those lost supporters and many more back.
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Post by JJR on Jun 8, 2017 16:47:47 GMT
LATEST MARKETING FOR TOMORROWS MATCH
Just had my first e mail off the club for months. It offered me a ticket for £15 if I gave them my company's ID. No idea what the ID is and I'm a VIP season ticket holder.
Wonder why it's going wrong! Well at least I had an email!
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Post by osrd on Jun 8, 2017 17:23:56 GMT
LATEST MARKETING FOR TOMORROWS MATCH Just had my first e mail off the club for months. It offered me a ticket for £15 if I gave them my company's ID. No idea what the ID is and I'm a VIP season ticket holder. Wonder why it's going wrong! Well at least I had an email! Aren't they just asking for your company name?
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Post by JJR on Jun 8, 2017 17:32:49 GMT
No idea haven't registered my company with them, but I'm registered as a season ticket holder anyway. Not really target marketing. But I suppose at least I got an e mail.
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Post by bandgeekmafia78 on Jun 8, 2017 17:35:16 GMT
The latest Tweet by the club is to inform us all that 97 tickets have now been sold.
This type of 'fan shaming' doesn't sit comfortably with me one bit.
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Post by kitch on Jun 8, 2017 18:08:07 GMT
Indeed. I run (admittedly much, much smaller) events, and the first thing I learned is that you attract people with honey, not vinegar. People won't be shamed or embarassed into coming, it actually has the opposite effect and people stay clear of what they perceive to be a failing venture. You have to offer them a product that excites them, and then enthuse them about it. Make them feel like part of a successful story.
For my part, I'm missing the Hull game for work, but will be there for Wakefield. I don't need to be made to feel bad about missing a game I can't avoid missing.
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Post by JJR on Jun 8, 2017 18:10:30 GMT
Well put Kitch. I feel totally unexcited about tomorrow after all the negative vibes.
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Post by gadger on Jun 8, 2017 19:16:09 GMT
The latest Tweet by the club is to inform us all that 97 tickets have now been sold. This type of 'fan shaming' doesn't sit comfortably with me one bit. I just cant believe that they are doing this. Actually, I can, and it's blatantly obvious why. So sad. Really need not to give up, can't give him a free ride.
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Post by chang on Jun 8, 2017 19:20:18 GMT
It's got to the point now that I'm bored senseless of all this business, and the crap coming from both sides of the fence.
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Post by dodgybobmcmayday on Jun 8, 2017 19:40:30 GMT
I'm going tomorrow (getting my ticket on the day, so I'm not one of the 97) but having read that I feel on a bit of a downer and I should be buzzing.
Such an embarrassing marketing strategy - 'come and pick up some posters and stick them about the place'. Then make the club a laughing stock and (seemingly purposely) alienate the loyal supporters in the process. Definitely an ulterior motive with all the negativity the club are managing to stir up.
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Post by Deleted on Jun 8, 2017 21:34:27 GMT
I'm going tomorrow (getting my ticket on the day, so I'm not one of the 97) but having read that I feel on a bit of a downer and I should be buzzing. Such an embarrassing marketing strategy - 'come and pick up some posters and stick them about the place'. Then make the club a laughing stock and (seemingly purposely) alienate the loyal supporters in the process. Definitely an ulterior motive with all the negativity the club are managing to stir up. This should get you in the mood:
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Post by JJR on Jun 8, 2017 22:06:32 GMT
Brilliant, well done mate. Now that's marketing!
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